Module Review Questions

Please answer the following:

• Describe what you believe to be the strategic differences between globalization, regionalization and localization.
• Discuss two reactive responses and two proactive reasons why firms wish to become involved with globalization.
• Describe an entry strategy used by your Strategic Audit firm (SpaceX) to enter global markets.
• Describe the benefits and pitfalls of making a strategic alliance with another global firm. Identify and analyze an actual global joint venture that has occurred over the past few years.
• Discuss the difference between equity and non-equity strategic alliances.