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The Commercialization of Halloween: The Impact of Consumerism on the Holiday

Words: 519 | Pages: 3

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Halloween took a significant turn when it arrived in America with European immigrants during mid-19th century. The fusion between different cultures led to a more communal holiday event featuring parties for both adults and children with games, foods of all types, costumes and much festive merry-making—an early resemblance to modern-day Halloween celebrations. With time passing by—specifically in second half of 20th century—it increasingly lost its religious connotations; being commercialized into an evening centered around consumerism: candy purchases skyrocketed while movie industries profited from horror films revolving around this spooky holiday theme.

The Evolution of Halloween Traditions

Costumes have evolved from simplistic disguises intended to fool wandering spirits into elaborate designs popularized through mass media and pop culture. Originally costuming involved dressing up as saints or using simple sheets to mimic ghosts but now it's heavily influenced by Hollywood films and TV shows which have introduced an array of characters that people aspire to impersonate on Halloween night. This change not only reflects societal tastes but also mirrors how commercial entities exploit these trends for monetary gains - costume sales rocket every year at Halloween demonstrating clear evidence of consumerism within this tradition.

The Commercialization and Consumerism of Halloween

Consumerism during Halloween isn't limited to tangible products alone. The entertainment industry also reaps significant benefits from the season through horror film releases and themed television specials which contribute considerably to their annual revenue. Amusement parks across America adapt their spaces into haunted houses or ghostly experiences attracting large crowds eager for thrilling experiences thus adding more fuel to the economy's fire. This wave of spending paints a vivid picture of how deeply embedded consumerism is within our modern perception and celebration of Halloween.

Impact on Economy: Sales and Profits from Halloween

Businesses such as pumpkin farms and haunted house attractions rely heavily on the Halloween season for their annual revenue. These industries flourish during the autumn months with families and individuals flocking to participate in these seasonal activities. Even non-related businesses jump onto the bandwagon offering spooky discounts or introducing limited edition products themed around Halloween—an effective marketing strategy which boosts sales further during this period.

Analysis of the Societal Implications of Halloween Consumerism

The surge in consumption leads to increased waste from discarded costumes, plastic candy wrappers, or non-recyclable decorations which contribute to environmental degradation—a concern that is becoming increasingly significant in today's world. The commercialization of Halloween could be accused of eroding its historical and cultural significance reducing it merely into an opportunity for rampant spending. It may propagate unhealthy eating habits especially among children due to excessive consumption of sugary treats commonly associated with the holiday’s traditions.

Critical Assessment: The Balance between Tradition and Commercialization

Yet, there exists an intrinsic conflict where rampant commercialization may overshadow traditional values associated with Halloween. The persistent marketing tactics employed by businesses can lead individuals to spend excessively on decorations, costumes, candies and other goods thus turning Halloween into more of a shopping event than a cultural celebration. This raises serious questions about whether such heavy commodification erodes the original meaning behind these holidays or if it simply represents another way society evolves over time incorporating new norms into age-old traditions.

Work Cited


But I must explain to you how all this mistaken idea of denouncing pleasure and praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness.


"At vero eos et accusamus et iusto odio dignissimos ducimus qui blanditiis praesentium voluptatum deleniti atque corrupti quos dolores et quas molestias excepturi sint occaecati cupiditate non provident."


"On the other hand, we denounce with righteous indignation and dislike men who are so beguiled and demoralized by the charms of pleasure of the moment, so blinded by desire, that they cannot foresee the pain and trouble that are bound to ensue."

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