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Marketing Essay Examples

6 samples in this category
Samsung Marketing Strategy

Samsung started its operations as a small export enterprise operating from Teague, Korea. Today, however, it has become one of the leading electronic companies that deal in a wide range of products, including Televisions, music systems, and refrigerators.

10 pages | 2374 Words
Consumer Case Study Essay

Colorectal cancer has been established to be the second most prevalent variant of the disease in Australia, with treatment mainly involving screening, surgical resection, and adjuvant therapy. However, an estimated 30 to 50% of patients who have been treated for the disease are likely to develop recurrent infections within the first five years after recovery.

17 pages | 4100 Words
Walmart Woes

As the world’s largest retailer, Wal-Mart has dominated the headlines in the recent times for wrong reasons. It seems the giant company cannot stay away from the limelight, especially with online fanatics who discuss its conduct in various forums and sites.

8 pages | 1905 Words
Is It Unethical to Target Uninformed Consumers: Essay

In today's fast-paced and highly competitive market, businesses often employ targeted marketing strategies to reach their desired audience. However, a growing concern revolves around the ethics of targeting uninformed consumers. These individuals may lack the necessary knowledge or understanding of products and services, leaving them vulnerable to manipulative marketing tactics.

6 pages | 1300 Words
Lego Target Market Analysis

Lego, the iconic Danish toy company, has captured the hearts of both children and adults worldwide. With its colorful bricks and endless creative possibilities, Lego has become a cultural phenomenon. This article conducts a comprehensive target market analysis to explore the factors contributing to Lego's unparalleled success.

9 pages | 2058 Words

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